Speakers : Jeff Sauro, Tim Bosenick, Lee Cooper    

5 consejos para proteger a tu marca

contra las falsificaciones

How A1 group rolled out a company-wide live engagement strategy with Whisbi

CASE STUDY

This Case Study is dedicated to

Whisbi provides a conversational sales & marketing platform for B2C enterprises. It enables modern marketing and sales teams to deliver multichannel experiences that support & complement existing digital commerce systems. Whisbi combines all contact channels like video-call, chat, chatbot, click-to-call, or a traditional phone call into one centralized data-driven UI for your customers.

Whisbi provides a conversational sales & marketing platform for B2C enterprises. It enables modern marketing and sales teams to deliver multichannel experiences that support & complement existing digital commerce systems. Whisbi combines all contact channels like video-call, chat, chatbot, click-to-call or a traditional phone call into one centralized data-driven UI for your customers. 

About Whisbi

About the Speakers

July 11th, 9:00 AM PST. 12 PM EST

FEATURED SPEAKER 
Maysa Razav, Head of Anti Counterfeit for INTA

Who's this for?

Digital sales, marketing, operations professionals who want to be up-to-speed with the latest changes in the telecommunications industry. It’s never been more important to connect with your customers at every stage of the funnel. Brands that fail to do this effectively will pay the price, and those that get it right stand to make big gains. 

About Whisbi

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The brand integrated Whisbi Engage and created a seamless omnichannel experience for their customers.

This ebook is dedicated to

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The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.

The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.

The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.

Here are some of the topics that will be covered:

  • Building and communicating your brand, with real examples.
  • Differences and similarities between local and global branding.
  • Promoting your reputation among opinion makers.
  • How to protect your business against brand abuse.

Key Case Study takeaways

Brands need to meet customers on their preferred channel. However, the Telecom industry has struggled to become customer-centric and fully digitalized. We surveyed 300 US customers of brands like Verizon, AT&T, T-mobile & Sprint to find out their online shopping habits and which brands offer best-in-class online customer experience. Here are some key takeaways from the research:








How A1 Group changed its complete strategy and implemented 
A1 Liveshop

How they achieved outstanding sales results & NPS score

Key insights on the results A1 saw across their European markets

How this brand implemented Whisbi Engage

How A1 Group increased their online conversion rates with 30% in every single market