How to make the switch to Conversational Marketing and improve online lead generation

EXECUTIVE GUIDE

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What will you find in this eBook

Whisbi provides a conversational sales & marketing platform for B2C enterprises. It enables modern marketing and sales teams to deliver multichannel experiences that support & complement existing digital commerce systems. Whisbi combines all contact channels like video-call, chat, chatbot, click-to-call or a traditional phone call into one centralized data-driven UI for your customers.

About Whisbi

About the Speakers

What will you find in this eBook?

The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.

The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.

The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.

Here are some of the topics that will be covered:

Building and communicating your brand, with real examples.
Differences and similarities between local and global branding.
Promoting your reputation among opinion makers.
How to protect your business against brand abuse.

Key eBook takeaways

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July 11th, 9:00 AM PST. 12 PM EST

FEATURED SPEAKER
Maysa Razav, Head of Anti Counterfeit for INTA

Who's this for?

Brands need to meet customers on their preferred channel. However, the Telecom industry has struggled to become customer-centric and fully digitalized. We surveyed 300 US customers of brands like Verizon, AT&T, T-mobile & Sprint to find out their online shopping habits and which brands offer best-in-class online customer experience. Here are some key takeaways from the research:

Sales, Digital Marketing and Digital Transformation professionals who want to be up-to-speed with the latest changes in the Automotive industry. With the rise of digital innovations and technologies, brands must adapt their business to become more digital to meet customer expectations.

About Whisbi

Understanding the needs of digital customers and how to implement a conversation-driven marketing approach

How Automotive brands can differentiate from competitors with an innovative online customer experience

How to switch to conversation-driven marketing or Conversational Marketing

How to send qualified online leads to dealerships & increase online test drive bookings

Real-time assistance: Have your best sales agents assisting your online customers in real-time

How an Automotive brand has achieved 413 test drives bookings in a month with Conversational Marketing

Market changes
How to adopt the Conversational Marketing approach
Cost-saving and ROI vs. investment
Implementation & resources needed
Metrics to measure

Traditional websites are failing your best leads.

Switch to conversational marketing.

About the Speakers

Switch to

conversational sales

Conversational marketing is a more one-to-one, dialogue-driven approach to lead generation. Companies who use this increase their conversion rates, shorten their sales cycle, actually learn about their customers, and create an experience with all the benefits of a dealership, online.

What will you find in this eBook?

This ebook is dedicated to